HTML Email Training Workshop for Coding Messages in HTML

Register this workshop for $190
USA & Canada: +1 240-200-6131
International Call: +1 240-391-8360
9am-6pm DC time or 1pm-10pm GMT

Workshop Code: hsts-w11

Workshop Overview

In this HTML Email Design training class, you’ll learn how to create eye-catching HTML emails & newsletters that work on a consistent basis across multiple email clients and platforms. You will now be able to visually communicate & market with custom, branded mass email campaigns. From designing and coding emails from the ground up to responsive techniques and email client testing, you’ll find that this workshopwill help you improve your designs and communication. This workshopalso comes with numerous examples and a starter email template for good measure, so you can see the lessons in action and create your own original (not to mention, Outlook-proof) designs. Workshopobjective include:

  • Introduction to Email marketing
  • Planning and Email campaign
  • Designing messages for the inbox
  • Coding your Email messages in HTML
  • Understanding permission and spam
  • Optimizing for effectiveness

Workshop Prerequisites

This HTML email design training class is for anyone that needs to create or manage email campaigns. No previous experience is needed for this HTML email training course. Students must have a good working knowledge of computers, operating systems, using a mouse, keyboard, standard menus and commands. Students must be able to open, save, and close applications, files, as well as navigate to other folders.

Job Roles For This Workshop

Email Designer
Web Developer/Designers

Projects Using this Workshop

Marketing/Email Campaigns
Coding Email Messages in HTML

Related Training and Courses

Responsive Website Design Using Advanced HTML5 and CSS3
JavaScript and jQuery Introduction
Beginner Website Design Using HTML and CSS
Advance Website Design Using HTML and CSS
Cross-platform Native App Development Using HTML5, CSS3 and JavaScript

Workshop Info

Highlights

  • 6 hour hands-on training led by experienced instructors
  • Digital workshop contents

Enrollment Fee

In-person in DC or Online: $190 per 6 hour workshop


Workshop Session Dates

Our workshops are offered all year around. Upon registration we enroll you to the earliest available class but you can reschedule it free of charge. Location

  • Our office (1525 Newton St, NW, Ste 212 Washington DC, 20010) located 2 blocks from the Columbia Height metro

Time

  • Saturdays 9AM-4:30PM (1 hour Lunch)
  • Weekdays 6:30PM-9:30 PM

Workshop Outline

1. Introduction to Email
The Importance of Email
Overcoming the Reputation
Different Types of Communication
The Opportunity for Web Designers

2. Planning an Email Campaign
Planning Is Essential
Meeting the Client
Setting Goals
Measuring Success
Planning Your Content

3. Designing for the Inbox
Understanding the Need for Design Designing Plain Text Email
Designing HTML Email
Examples of HTML Emails
Looking for Inspiration

4. Coding Your Email Message
Embracing the Code
Creating a Solid HTML Template Avoiding CSS
Using Other Technologies
Testing Your Email
Finding Template Resources

5. Understanding Permission
The Importance of Permission
Understanding Spam
Permission versus Spam
Getting Relevant
Addressing Spam Complaints
Identifying Client Permission
Blacklists, Whitelists, and Reputation
Authentication
Considerations for Permission
The Future of Email

6. Selling Email to Your Clients
Promoting Services
Knowing What You Have to Sell
Making the Sale

Register this workshop for $190